In the heart of the “Live sound capitol” South by Southwest brings in 9 days full of interactivity, films and of course music. This 9-day event stretches all across Downtown Austin. Year after year, SXSW brings in thousands of visitors to the Austin area. Visitors pour in from all areas of the U.S. ready to hit the streets for good times and great music. This year, SXSW celebrates its 25th year anniversary. Once I thought the creators and sponsors of the festival couldn’t out do themselves, they prove me wrong.
While visiting their website, I noticed, they now give out non-profit scholarship. SXSW Interactive selected the five most innovative ideas and awarded. One of this year’s winners is Erika Righter for Concert for Kids. As a recipient, you receive a free SXSW Interactive badge (a $750...