7:26 PM
Chris Hansen
In a land of Indie, up incoming artist, this year, a few big
names stole the show. Shady 2.0 showcase included new G-Unit artists Paris and
Kidd Kidd, plus Action Bronson, Black Hippy's Schoolboy Q, Don Trip and Big
K.R.I.T. and Shady Records signees, Slaughterhouse. Yelewolf, another, on the
rise superstar signed to Em’s label had to cancel his appearance due to injury.
Oh, and I forgot to mention that hip-hop moguls 50 cent and Eminem were there.
50 cent performed his Get Rich or Die Tryin’ album in its
entirety. According to MTV.com:
Throughout the week there had been
whispers of an Eminem guest appearance during Fif's set, and Marshall Mathers
confirmed those rumors on the second song of the night. Fifty rolled right into
"Patiently Waiting," spitting his first verse and within seconds Em
burst onto the stage, delivering the hook and his verse, casually decked out in
jeans a baseball cap and his signature hoodie (MTV.com, 2012)
Eminem and 50 weren’t the only big surprise during this
year’s SXSW festival. Lil’ Wayne also had a big show up his sleeves. He surrounded himself with those of his
YMCMB camp. During the show, Lil’ Wayne announced the signing of Mystikal. Mystikal, once signed to No Limit under
the leadership of Master P is trying to revive his career after a prison
sentence.
The signing of Mystikal is odd to be. His style doesn’t fit
the YMCMB camp. However, it’s another way for the business minded Lil’ Wayne
and Birdman to step out of the box and add a different flavor to their already
well established record label.
References:
Nadeska, Alexis. (2012).Lil Wayne Brings His YMCMB Family To SXSW. MTV. Retrieved March 17, 2012, http://www.mtv.com/news/articles/1681216/lil-wayne-sxsw.jhtml
Image from sxsw.com
Posted in: 50 Cent, Austin Texas, Eminem, Film, Interactive, Lil Wayne, Music, Shady Records, South by Southwest, SXSW, YMCMB
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